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The Values Driving Fundraising in 2025—And Why They Matter More Than Ever

At Pacific Northwest Fundraising (PNWF), we’re in the business of more than just raising money. We’re here to build systems, strengthen missions, and help nonprofits thrive in a rapidly shifting world.

And while strategy and structure matter deeply, we believe how we do the work is just as important as what we do.

That’s why we’re sharing the values that anchor everything at PNWF. These aren’t just statements—they’re the compass points we use to navigate decisions, partnerships, and priorities. In a time when public trust is fragile and urgency is high, these values keep us grounded:

Civic Literacy

Informed communities are empowered communities. We champion nonprofits that help people understand their rights, roles, and the workings of a healthy democracy.

Voter Access

We believe full civic participation is a non-negotiable part of a just society. We support organizations that ensure equitable access to the ballot box for all.

Environmental Stewardship

Sustainability is more than a buzzword—it’s a responsibility. We collaborate with mission-driven partners who care deeply about protecting people and the planet.

Truth in Public Discourse

Storytelling is at the heart of fundraising, but honesty and transparency build long-term trust. We hold ourselves and our clients to the highest standard of ethical communication.

Diversity, Equity & Inclusion

We build development infrastructure that is equitable by design, inclusive in execution, and reflective of the communities our clients serve.

These values aren’t political—they’re foundational. They shape how we appear and who we choose to stand beside.

If you’re a nonprofit leader who sees fundraising as a tactic and a tool for community resilience and structural change, we’d love to connect.

The future doesn’t fund itself; we believe it deserves more than usual.

Let’s build something worthy of the moment.

🡒 Visit pacificnorthwestfundraising.us to learn more or reach out via the contact form.

Book a consultation today: https://meetings.hubspot.com/eddie94

Reach out: [email protected]

Posted on by Eddie Allen
The Values Driving Fundraising in 2025—And Why They Matter More Than Ever

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